VACCINE AWARENESS TOOLKIT

SUMMARY

The National Rural Health Association was looking to connect with rural areas to raise awareness for the importance of and the availability of vaccines. As part of the Legato Healthcare Marketing team, we set out to create a toolkit that rural hospitals could place their logos in to send out to their communities. The toolkit included posters, print ads, social media and tv graphics, flyers, and direct mail. 18 of each of these were created to represent the diverse populations of the NRHA partnering health centers. The hospitals could choose the templates that were the best fit for their community.